Clarafil Clinic · Full brand kit in 8 days
A medical clinic brand identity delivered end-to-end in 8 days. Logo, palette, type system, print + digital templates.
The brief
Dr. Salma K. was opening a new dermatology clinic in New Cairo and needed a brand identity ready before the fit-out finished — logo, colours, type, signage layout, prescription pad, social kit. Budget capped at one Starter Kit.
What we shipped
- Wordmark + monogram (LTR + Arabic RTL, sign-off both scripts)
- Complete colour system (2 primaries + 3 neutrals + treatment palette)
- Type system (display + body + Arabic pair)
- Signage design for the reception wall + treatment room markers
- Prescription pad + business card + WhatsApp DP
- Instagram launch grid (9 tiles) + story template
- Delivered as .fig + .ai + .pdf brand guide
Results
Clinic opened on schedule. Instagram launched with a coherent grid day one, hit 500 followers before opening day, and every touchpoint the patient sees — sign, card, prescription, DM — reads as one brand. The founder's only complaint: "we should have paid more."